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Rayovac Partners with Batteries Plus
to Benefit Vets

Donations to USA Cares to Benefit Jobs for Vets Program

Rayovac Press Release - 11/10/2011

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Rayovac LED Flashlight

Rayovac LED Flashlight

MADISON, Wi. - The unemployment rate for veterans who have served in the military since September 11, 2001 (deemed "Gulf War-era II Veterans") is an alarming 12.4 percent, exceeding the already sobering national average of nine percent, according to an August 2011 U.S. Department of Labor report.

In an effort to help these veterans, Rayovac in the month of November will donate a dollar to the USA Cares Jobs for Vets program from sales on select Rayovac flashlights purchased at Batteries Plus, in-store or online.

Batteries Plus, with more than 470 stores nationwide, has teamed up with USA Cares, a 501(c) 3 nonprofit organization that helps post-9/11 military service members, veterans and their families with basic financial needs. USA Cares, founded in 2003, helps bear the burdens of service members by providing military families and veterans with financial and advocacy support in their time of need. USA Cares has helped families in all 50 states and has responded to more than 31,000 requests for assistance with over $8.2 million in grants. No fees are charged and no repayment is requested.

The "Time to Care" campaign's goal is to raise awareness about USA Cares and their Jobs for Vets program and raise funds to help veterans get placed back into the work force after serving their country. From November 5-11, participating Batteries Plus locations nationwide will:

• Donate $5 to USA Cares from each regular or lifetime watch battery replacement purchase

• Accept "In-Kind" donations from customers for USA Cares

"We're proud to support USA Cares and their Jobs for Vets program," said Russ Reynolds, Batteries Plus' Chief Executive Officer. "Many of our franchisees are veterans and many of our stores employ veterans. The leadership and quick decision-making skills they acquire in the military translate well to the business arena."

Batteries Plus, will also be contributing $1 for every person who "likes" the Batteries Plus Facebook page and "supports" the USA Cares Jobs for Vets Cause page - up to $25,000. For more information, please visit BatteriesPlusTimeToCare.

The last portion of the nationwide campaign in May raised more than $75,000 in one week to help recent war veterans secure employment. Those funds have already made a difference for many service members.

"I'm a single mom to a one-year-old boy. I was offered a federal technician job that was a six-hour drive from where I was living. However, I worried about how to afford the move, including the first month's rent and security deposit," said Brittanie McNealy of Eureka, CA. "The Jobs for Vets program paid for my moving costs, such as hotel, rent, deposits and moving truck rental. If it weren't for Jobs for Vets, I don't know how I would have been able to take advantage of this great employment opportunity. I'm glad there are such caring people out there."

Bill Nelson, executive director of USA Cares, said the organization also works directly with private and public employers to help reduce joblessness among post-9/11 veterans from all branches. "These men and women are ideal employees. They are confident, highly trained, disciplined and take directions well, all crucial qualifications for any business or organization."

Since the program's start in March 2011, USA Cares has assisted job-seeking veterans throughout the country. Assistance can range from buying a veteran a tank of gas to get to an interview to renting them a moving truck as they relocate for a new job.

About Spectrum Brands Holdings, Inc.

Spectrum Brands Holdings, Inc., a member of the Russell 2000 Index, is a diversified, global consumer products company and a leading supplier of batteries, shaving and grooming products, personal care products, small household appliances, specialty pet supplies, lawn & garden and home pest control products, personal insect repellents and portable lighting. Helping to meet the needs of consumers worldwide, the Company offers a broad portfolio of market-leading and widely trusted brands including Rayovac®, Remington®, Varta®, George Foreman®, Black & Decker®, Toastmaster®, Tetra®, Marineland®, Nature's Miracle®, Dingo®, 8-in-1®, Littermaid®, Spectracide®, Cutter®, Repel®, and Hot Shot®. Spectrum Brands Holdings' products are sold by the world's top 25 retailers and are available in more than one million stores in more than 120 countries around the world. Spectrum Brands Holdings generated net sales of $3.1 billion from continuing operations in fiscal 2010. For more information, visit

About Rayovac

Rayovac is a worldwide leader in battery power and innovation. Backed by a long history of bringing the latest innovations to the marketplace, Rayovac offers a full range of high-performance batteries to meet the power needs of today's consumers. From long-lasting alkaline batteries to advanced green rechargeable technology to the world's top-selling, longest lasting mercury free hearing aid battery, Rayovac's state-of-the-art products offer more power for the money. The company also manufactures a wide selection of high-quality flashlights. For more information, visit

About Batteries Plus

Batteries Plus is the nation's largest and fastest growing battery and light bulb franchise, serving over 7 million customers annually. Batteries Plus, designated by Inc. Magazine as the nation's fastest growing specialty retailer and ranked as the #1 Battery Franchise by both Entrepreneur Magazine and D&B, has over 470 locations in 46 states and Puerto Rico. With access to more than 30,000 types of batteries, light bulbs and accessories, Batteries Plus has the widest selection of battery and light bulb products available and offers unmatched service to consumers, businesses and government entities at the national and local levels. Batteries Plus stores also feature Tech Centers equipped to design, assemble, rebuild, and test custom battery packs. Batteries Plus continues its reign as the undisputed franchise leader in the expanding $30.7 billion U.S. battery category, estimated to reach $34.6 billion by 2014 and in the growing U.S. light bulb industry estimated to be at $14 billion. To learn more about our exciting franchise opportunities and joining the battery and light bulb franchise leader please visit for more information.

About USA Cares

USA Cares is a 501(c) 3 nonprofit organization that helps post-9/11 military service members, veterans and their families with basic financial needs, assists veterans suffering from post-traumatic stress disorder (PTSD) and traumatic brain injury (TBI), works to prevent home foreclosures and evictions, and assists veterans with career placement. USA Cares has received over 31,000 requests for help and responded with more than $8.2 million in grants. Learn more at

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